If you’ve ever seen me speak, you can tell I kind of enjoy it. Actually, talking is one of my favorite things. And when I know a little bit about what I’m talking about, it’s even more fun. :’)
Basketball fans know Charlie Villanueva, a Milwaukee Bucks forward, as a solid but not spectacular NBA player who helped UConn win the 2004 NCAA National Championship. He is also known by some for his work as a spokesman for the NAAF (National Alopecia Areata Foundation), which supports research into the autoimmune skin disease from which he suffers.
I’m still fairly new to this consulting thing. One of the many facets that I’m getting used to is the sad feeling when an engagement with a bunch of people you really like ends.
With 185 hospitals using one form of social media or another, I’d say healthcare has clearly gotten the message. But I worry a bit about some of what I’m seeing out there. Let’s just say there’s evidence aplenty that while many have dipped their toes in the waters of social media, few have a real plan in place.
One of the more popular ways organizations and businesses have established a presence on Facebook is through the “page.” The Facebook page was necessary since the typical individual profile just didn’t fit for an organization. For example, few organizations have favorite movies or books, or even a real birthday. Even fewer are married (insert joke here).