There are two gigantic decisions hospitals make that have the greatest impact on the future success of their Web endeavors. One is picking the right personnel to lead the Web effort and the other is picking the right content management system (CMS).
What a great group we had for the Webmaster Workshop last week in Chicago! I thought the food and the service at the Sofitel was fantastic. The networking and the conversations seemed to be valuable to all and, as usual, it was like drinking through a fire hose as we were trying to take in all of the good ideas and case studies.
Every day people say great things about your hospital or healthcare system. “They saved my brother’s life”, “They are some of the nicest people around”, “We’ve had our babies there and it was a great experience”. They say it in the grocery store, in church, during poker night, and at the salon.
Only a few short weeks ago, I sat in my office combing through over 125 entries for the 2009 Best In Class Awards. In our office we each painstakingly read and analyze every nomination in search of a short list of finalists for each award category — and 2009 was clearly the most difficult year for us, in terms of narrowing the field. Others in our office also comb through that same list and then we all converge in the conference room to begin our annual ritual — a litigation process to lobby for our favorites and create the consensus list of finalists.
Well, we just left the 11th Annual Internet Conference in Las Vegas! Immersing myself in the enthusiasm surrounding blogs and social networking has inspired me to get started on my own blogging. So time to stop putting it off and get on with the brain dump online. Coming to this conference, or attending any conference for that matter can be a reinvigorating experience. But what happens to that enthusiasm between the time that conference ends and the time it starts again next year?