One of the things that we have blogged about consistently on this site is the need to set up a version of your Web site for visitors using mobile devices. Since this is such a hot topic in the industry right now, we decided to do a little research. Ultimately, we found that only 1 in 5 hospital / health system Web sites currently have a mobile-friendly version of their Web site. The most popular reasons cited for not creating such a site are “not enough of a priority” (55%) and “shortage of time and/or FTEs” (45%).
Archive for the ‘Mobile’ Category
More reasons to build a mobile-friendly Web site
Monday, August 24th, 2009Tough Choice: My Smartphone or My Wife?
Friday, January 30th, 2009Let’s end the suspense right now: I’ve been married to Julie for more than 31 years, and would never choose my phone over her. Most days, at least.
Can your consumers access your site at anytime from anywhere?
Monday, December 15th, 2008A friend of mine could not get rid of a cold he has had for a couple weeks and decided to stop in a walk-in-clinic on the way home from work. He arrived at the office to find a 6 hour wait ahead of him for the evening. I started wondering how he could have avoided a long fix to the common cold (besides going to the doctor earlier before it became an extreme case). It would have been nice for him to be able to pull his phone out and look up the office number to call ahead, get directions or even see the “real time” wait. However, this organization did not have a site accessible for hand held devices. A mobile Internet site not only could have been another avenue for him to locate the organization, but also another way to provide easy customer service. Many of the organizations we work with have not created an external Internet site dedicated to hand held devices, such as mobile phones. My friend’s situation once again leaves me wondering why not?
Five reasons why you can’t ignore cell phones
Tuesday, November 18th, 2008When one person asked if they should really worry about a strategy for cell phones, I wondered. When a second said they didn’t think their patients used cell phones that much, I worried. Now a third has suggested that a strategy for cell phones should be a phase two or three priority, and I’m shocked.