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		<title>Is your hospital Web site making the grade?</title>
		<link>http://www.greystoneblog.net/is-your-hospital-web-site-making-the-grade/</link>
		<comments>http://www.greystoneblog.net/is-your-hospital-web-site-making-the-grade/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 21:22:35 +0000</pubDate>
		<dc:creator>Laura Clemons</dc:creator>
				<category><![CDATA[Best Practices]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=465</guid>
		<description><![CDATA[One of my responsibilities here at Greystone is to assess hospital and healthcare system Web sites. When we complete an assessment, we use a grade system to determine the quality of a Web site. Thirty-one categories are evaluated using a consistent and quantitative scoring system, and we assign grades to each category ranging from an [...]]]></description>
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		<title>Physician Participation on the Web</title>
		<link>http://www.greystoneblog.net/physician-participation-on-the-web/</link>
		<comments>http://www.greystoneblog.net/physician-participation-on-the-web/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 15:11:30 +0000</pubDate>
		<dc:creator>Farrah Hunt</dc:creator>
				<category><![CDATA[Best Practices]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=453</guid>
		<description><![CDATA[Do your physicians actively participate on your healthcare organization’s Web site?
We all know a Web site can be a powerful tool for our organizations. Unfortunately, getting that message across to certain areas of the healthcare organization can be a difficult task.  Even for those who are lucky enough to be working in a Web savvy [...]]]></description>
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		<title>Curling for Social Media</title>
		<link>http://www.greystoneblog.net/curling-for-social-media/</link>
		<comments>http://www.greystoneblog.net/curling-for-social-media/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 20:13:40 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=455</guid>
		<description><![CDATA[Over the last week and a half during the Vancouver Olympics, several of my colleagues here at Greystone and I have been held hostage during our lunch hour watching the unique and exciting sport of curling. If you’ve never watched curling, the sport is very similar to shuffleboard on ice, but with a few interesting [...]]]></description>
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		<title>The Sky was Falling</title>
		<link>http://www.greystoneblog.net/the-sky-was-falling/</link>
		<comments>http://www.greystoneblog.net/the-sky-was-falling/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 20:46:37 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Greystone news]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=447</guid>
		<description><![CDATA[At the height of last year’s financial struggles, Greystone.Net sent out a survey to its current and former customers about their budget outlook for the coming year. We certainly struck a chord with our hospital and health system audience, who at the time were wondering if the sky truly was falling. We received a tremendous [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>More on Social Media results</title>
		<link>http://www.greystoneblog.net/more-on-social-media-results/</link>
		<comments>http://www.greystoneblog.net/more-on-social-media-results/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 16:59:38 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=437</guid>
		<description><![CDATA[Our recent study on social media has generated a lot of buzz from healthcare bloggers. The high level of response is really encouraging, and Greystone.Net will continue to do this type of research in the future. There seems to be a tremendous demand from healthcare marketers for information on current industry topics.

The goal of our [...]]]></description>
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		<title>New Numbers on Social Media</title>
		<link>http://www.greystoneblog.net/new-numbers-on-social-media/</link>
		<comments>http://www.greystoneblog.net/new-numbers-on-social-media/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 22:07:53 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=426</guid>
		<description><![CDATA[According to our just released research, 9 in 10 hospitals or health systems are currently involved to some degree with Social Media. Other key results from the study:

• Only one in three hospitals/health systems has a formal Social Media marketing plan.
• Hiring and budgeting for Social Media is rare, but starting to happen more and more.
• The tedious [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The person behind that user session</title>
		<link>http://www.greystoneblog.net/the-person-behind-that-user-session/</link>
		<comments>http://www.greystoneblog.net/the-person-behind-that-user-session/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 15:05:25 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[A little fun]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=147</guid>
		<description><![CDATA[Recently, Greystone.Net was helping a client hospital with a business plan for its Web site. As part of the arrangement, we designed, launched and managed a web satisfaction study for them. This is something that we are doing more and more these days, as organizations seek to add customer input into their redesign efforts. My [...]]]></description>
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		<title>A Philosophical Conundrum</title>
		<link>http://www.greystoneblog.net/a-philosophical-conundrum/</link>
		<comments>http://www.greystoneblog.net/a-philosophical-conundrum/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 18:36:01 +0000</pubDate>
		<dc:creator>Rachelle Montano</dc:creator>
				<category><![CDATA[Greystone news]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=413</guid>
		<description><![CDATA[I have to leave Greystone.Net, which isn’t what I want to do. ]]></description>
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		<title>The Opportunity and Challenge of Local Search</title>
		<link>http://www.greystoneblog.net/the-opportunity-and-challenge-of-local-search/</link>
		<comments>http://www.greystoneblog.net/the-opportunity-and-challenge-of-local-search/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 17:44:33 +0000</pubDate>
		<dc:creator>Rachelle Montano</dc:creator>
				<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=408</guid>
		<description><![CDATA[Local search represents a real conundrum.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Help! My brain is full.</title>
		<link>http://www.greystoneblog.net/help-my-brain-is-full/</link>
		<comments>http://www.greystoneblog.net/help-my-brain-is-full/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:16:48 +0000</pubDate>
		<dc:creator>Andrew Roberts</dc:creator>
				<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Internet Conference]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.greystoneblog.net/?p=403</guid>
		<description><![CDATA[This was an extremely common refrain at the 13th Annual Healthcare Internet Conference. I can’t tell you how many times I heard some version of this expression during conversations in the hallways or during concurrent sessions. With so many first-time Conference attendees this year (in fact, this was our best-attended conference ever!), I am not [...]]]></description>
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